Ericsson Mobility Report Business Review edition: 5G drives revenue growth

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• Communications Service Providers in Top 20 #5g markets enjoying revenue growth
• Enhanced Mobile broadband and Fixed Wireless Access proving popular early use cases
• Cloud gaming, enterprise and industrial deployments gaining momentum

New research from the #ericsson (NASDAQ: ERIC) Mobility Report team provides encouraging evidence for communication service providers (CSPs) worldwide by identifying a correlation between #5g uptake and revenue growth.

Flattening revenues have been a challenge for service providers in all parts of the world, often impacting network investment decisions as part of their business growth strategies, known as ‘monetization’ in the industry.

A special #ericsson Mobility Report edition - called the Business Review edition - addresses these monetization opportunities as they relate to #5g. 

The report highlights a positive revenue growth trend since the beginning of 2020 in the top 20* #5g markets - accounting for about 85 percent of all #5g subscriptions globally - that correlates with increasing #5g subscription penetration in these markets.

The report finds:

• Tiered pricing models are key for service providers, both for effectively addressing the individual needs of each customer and for continuing to drive long-term revenue growth.
• The top 20 #5g markets have seen a significant network performance boost following the introduction of #5g services.
• After a period of slow or no growth, wireless service revenue curves are again pointing upwards in these leading markets. This correlate with #5g subscription penetration growth.

Fredrik Jejdling, Executive Vice President and Head of Networks, #ericsson, says: “Meeting our customers’ challenges is at the heart of our R&D efforts and every resulting product we develop. The link between #5g uptake and revenue growth in the top 20 #5g markets underlines that not only is #5g a game changer, but that early adopters benefit. What is particularly encouraging about this is that while #5g is still at a relatively early phase, it is growing fast with proven early use cases and a clear path to medium and long-term use cases.”

As expected, Enhanced Mobile Broadband (eMBB) is the main early use case for #5g, driven by increasing geographical coverage and differentiated offerings. More than one billion #5g subscriptions are currently active across some 230 live commercial networks globally. #5g eMBB offers the fastest revenue opportunities for #5g, as it is an extension of service providers’ existing business, relying on the same business models and processes. Even in the top 20 #5g markets, about 80 percent of consumers have yet to move to #5g subscriptions - one pointer to the potential for revenue growth.

As highlighted in the November 2022 #ericsson Mobility Report, Fixed Wireless Access (FWA) is the second biggest early #5g use case, particularly in regions with unserved or underserved broadband markets. FWA offers attractive revenue growth potential for CSPs as it largely utilizes mobile broadband assets. FWA connections are forecast to top 300 million within six years.

Beyond consumer subscribers, there are growing opportunities in enterprise and public sector applications across the world.

5G enables significant value for enterprises, with private #5g networks and wireless wide area networks being deployed for enterprise and industrial use.

Upgrading existing 4G sites to #5g has the potential to realize increases of 10 times in capacity and reduce energy consumption by more than 30 percent, offering the possibility of growing revenue and lowering costs, while addressing sustainability.

Jejdling adds: “Revenue growth and sustainability are recurring themes in my discussions with customers. In this special #ericsson Mobility Report edition, we have explored how service providers are tapping #5g opportunities. We see initial signs of revenue growth in advanced #5g markets with extensive coverage build-out and differentiated service offerings. An equally crucial aspect of #5g is that it brings cost advantages and helps service providers handle the #data growth needed to drive future revenue. This can make #5g the growth catalyst that the market has been waiting for.”

Read the full Ericsson Mobility Report Business Review Edition report here.