Press release
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aprile 02, 2021 - Ford
Ford electrified vehicle sales up 74 percent on strong sales of Mustang Mach-E and f-150 PowerBoost hybrid; F-Series up 9.2 percent; Ford Bronco Sport powers Ford brand SUVs to best retail start in 20 years; Lincoln SUVs – best retail start since 2001
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- Ford’s investment into electrified vehicles, along with trucks and SUVs, is paying off. Electrified vehicles hit a new record sales start, trucks reported best retail start in 13 years, and SUVs posted best first quarter retail sales since 2001.
- Driven largely by the fully electric #mustangmache and #f150powerboosthybrid, Ford’s electrified vehicle sales increased 74.1 percent to a new record sales start, with 25,980 vehicles sold.
- First quarter sales of the fully electric #mustangmache totaled 6,614 vehicles, with days-to-turn of just 7 days.
- F-150 PowerBoost Hybrid sales jumped 110 percent in March compared to February making March its best sales performance since launch. #Ford sold 7,176 F-150 PowerBoostHybrids in the first quarter, with 3,949 sold in the month of March.
- Ford’s first-quarter retail sales were up 23.1 percent, selling above both 2020 and 2019 first-quarter results. Retail truck and SUVs were up 87,883 over a year ago, fully offsetting the retail loss of 13,688 from the discontinuation of cars. Combined retail trucks and #SUV sales were up 30.8 percentproviding #Ford with its best first-quarter performance since 2007.
- F-Series had its best start in 15 years – retail sales up 24.5 percent. Sales of America’s best-selling truck, #Ford F-Series, totaled 203,797 vehicles in the first quarter. Thanks to the all-new F-150 and F-150 PowerBoost, F-Series retail share expanded an estimated 3 percentage points in the full-size pickup segment.
- Ford brand #SUV retail sales up 37.0 percent – its best start since 2001, on strong new product introductions. Both Bronco Sport and #mustangmache totaled 29,970, with March representing the strongest sales month to date. Combined retail sales of Bronco Sport and #mustangmache are up 38.3 percent over February, while Escape retail sales were up 49.9 percent.
- Lincoln SUVs had their best retail sales start in 20 years. Navigator retail sales up 26.6 percent, Corsair achieved new firstquarter sales record, with sales up 26.4 percent.
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