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Sports brand to equip #manchestercity, one of the world’s leading clubs, plus an additional four City Football Group Clubs
Sports company #puma and City Football Group have signed a global long-term partnership, which will see #puma supply the reigning English Premier League champions #manchestercity, as well as sister clubs in Australia, Spain, Uruguay and China.
Starting in July 2019, #puma will be the official partner of #manchestercity FC, Melbourne City FC, Girona FC, Club Atlético Torque and Sichuan Jiuniu FC, supplying all representative teams including men’s, women’s and youth football.
“PUMA’s partnership with City Football Group is the largest deal that we have ever done - both in scope and ambition,” said Bjørn Gulden, CEO of #puma. “We are very excited to partner with City Football Group, whose success, ambition and drive for innovation has seen them setting new standards, on and off the field. We look forward to building the most innovative partnership in football by redefining the sports partnership model both on and off the pitch. We want to maximise on-field performance as well as football culture, in areas such as music, gaming and fashion to connect and inspire the fanbase of each team.”
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