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gennaio 14, 2016 - Nike

Nike and Rory Mcilroy collaborate to create new nike equipment

Comunicato Stampa disponibile solo in lingua originale. 

Press release available only in original language. 

The members of Rory McIlroy’s performance team — JP Fitzgerald, Michael Bannon and Dr. Steve McGregor — have served as close collaborators to a number of Rory McIlroy’s #golf milestones. Notably, since becoming the athlete’s caddie in 2008, Fitzgerald has been privy to McIlroy’s transformative training. He’s also been there for all McIlroy’s tour wins, including four majors, and through 95 weeks atop the world rankings. Over the past year, he witnessed another landmark: McIlroy’s 12-month partnership with engineers from The Oven as they fine-tuned theVapor Fly Pro driver and RZN Tour / Platinum ball.

Fitzgerald recounts the journey in the above film, which details the #nike team’s mission to increase McIlroy’s ball speed and overall performance. After each meeting, product teams took feedback to The Oven, where adjustments ensued, ultimately leading to the groundbreaking designs.