Press release
298KB
october 01, 2021 - Honda Corporate
American Honda Light Trucks Find Silver Lining in Challenging 3rd Quarter for Auto Industry
- Honda trucks persevere with all-time best month for Passport; HR-V posts all-time best September & Q3
- Sales of #honda electrified vehicles set new annual sales mark during Q3; Insight sets September record
- Acura TLX drives brand to best Q3 sedan sales since 2017; Type S boosts sales and showroom traffic
- Acura RDX posts best September and Q3 since 2018 as limited inventory restrains sales of hot MDX flagship
| American Honda | |||||||||
| Q3 | Total 345,914 | Cars 124,633 | Trucks 221,281 | Total 38,555 | Cars 10,986 | Trucks 27,569 | Total 307,359 | Cars 113,647 | Trucks 193,712 |
| American Honda | |||||||||
| September | Total 95,716 | Cars 32,278 | Trucks 63,438 | Total 9,413 | Cars 2,397 | Trucks 7,016 | Total 86,303 | Cars 29,881 | Trucks 56,422 |
“The enduring nature of the microchip shortage and port congestion issues continue to constrain the entire industry, but we are encouraged by the record sales of #honda models where we have adequate inventory,” said Dave Gardner, executive vice president of National Operations at American #honda. “We appreciate the patience of our customers as our associates, our suppliers and our dealers continue working to supply #honda and Acura products to meet their needs.”
BRAND REPORT
Sales Highlights
Despite ongoing, industrywide supply issues that slowed September sales, #honda posted solid 3rd quarter sales results led by strong demand for light trucks. Sales of the red-hot Civic Sedan limited only by single-digit days supply.
- HR-V and Passport post all-time best sales in all three quarters in 2021; while Pilot posts its best third quarter since 2018.
- CR-V Hybrid remains strong while supply issues constrain petrol model.
- Sales of #honda electrified vehicles set a new annual sales mark (82,446) during third quarter; Insight hybrid sedan set a September sales record.
- Civic Hatchback went on-sale in late September, to further bolster the Civic lineup, with first-ever U.S. production (Indiana) to boost sales volume.
Model Notes
All-new 2022 #honda Civic continues to set the standard for small car safety with the highest possible rating from IIHS: TOP SAFETY PICK+.
The refreshed ‘22 Passport launching later this year, demonstrates its true off-road capability with a more rugged exterior design and a new TrailSport edition, the new halo for #honda light trucks.
Sales 2
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2021 Honda Passport 016
5000x3333, 5MB
2021 RDX PMC 005
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