• MINI Plant Oxford starts production of fifth generation MINI Cooper. • Head of MINI, Stefanie Wurst joined by plant associates to celebrate production launch. • Charlie Cooper drives first model off...
+++ Higher volumes and a growing team +++ New night shift in assembly +++ High-voltage batteries produced in-house +++Leipzig. Electrification continues at BMW Group Plant Leipzig: Four months after l...
In a year marked by dynamic shifts in the automotive industry, MINI showcased growth and an unprecedented surge in the adoption of Battery Electric Vehicles. With a commitment to innovation and sustai...
+++ Approved by retail partners across Europe, with agency con-tracts signed by 100% of MINI partners +++ Rollout of genuine agency model will start with MINI in Italy, Poland and Sweden +++ Gradual r...
Investment will transform MINI Plant Oxford to an all-electric production site from 2030. Production of two new electrified models – MINI Cooper 3-door and MINI Aceman - will start in the UK in 2026.O...
As part of the URBAN-X by MINI startup platform, the MINI Impact Program supports early-stage startups working to make life in cities more sustainable, livable, and resilient. In 2023, the program exp...
The one millionth iteration of the current fourth generation MINI has found a home in Calgary, Alberta, Canada.Richmond Hill, ON/Calgary, AB. In mid-April, MINI announced that the one millionth exampl...
The MINI 3-door has always thrilled its global fan base with maximum go-kart feeling and its unmistakable silhouette. The one millionth example of the current generation of the original MINI rolls off...
Newly developed markets in the Asian region demonstrate the growing enthusiasm worldwide for typical MINI driving pleasure. In its British homeland, the premium brand set a new record with more than 4...
Locally emission-free driving is at the heart of future MINI models. The all-electric MINI Cooper SE already combines legendary go-kart feeling with pioneering driving technology and is now available ...
Ulrike von Mirbach becomes Head of the MINI Brand for Europe.Munich. Ulrike von Mirbach has taken over as Head of the MINI brand for Europe on 1 July 2022. Previously, Ulrike von Mirbach was responsib...
Satellite and Internet webcast details of the BMW Group Annual Conference 2022. LIVE: 16.03.2022 10:00 - 12:30 CET BMW Group Conference and Q&A Session.Munich. Satellite settings and Internet webc...
As of February 1st 2022, Stefanie Wurst takes over the management of the MINI brand. Her predecessor Bernd Körber will now head BMW Product Management and the Connected Company. Strategic further deve...
British premium brand records 302 144 new registrations worldwide and a huge electric boom. Fully electric MINI Cooper SE becomes the best-selling model variant. Almost every fourth MINI Countryman hi...
More than one in five MINIs already fully electric +++ Nearly one in three MINIs in Germany electrified +++ MINI sales in 2021: Further growth in market share +++Munich. “In 2021, we delivered a total...
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