Press release
84KB
may 19, 2015 - Mercedes-Benz
Daimler Trucks & Buses: change of personnel
- Ulrich Bastert will be Head of Marketing, Sales and After Sales Daimler Buses
- Till Oberwörder will be Head of Marketing, Sales and Services Mercedes-Benz Trucks
- Change will take place July 1, 2015
Change of personnel at Daimler Trucks & Buses: Effective July 1, 2015, Ulrich Bastert (55), Head of Marketing, Sales and Services Mercedes-Benz Trucks, and Till Oberwörder (44), Head of Marketing, Sales and After Sales Daimler Buses, will swap their positions.
"Ulrich Bastert has overseen all marketing and sales activities at Mercedes-Benz Trucks with great success over the past eight years. The brand has developed outstandingly under his leadership. In particular, his role in the introduction of our new truck product generation, which moved Mercedes-Benz forward into the leading position on the market, deserves special recognition", said Stefan Buchner, Head of Mercedes-Benz Trucks. “Over the past two years, Ulrich Bastert has also laid the groundwork for a successful future for the truck sales organisation at Mercedes-Benz, especially through consistent implementation of the Customer Dedication approach and its continuation through the launch of our new Regional Centers", Buchner added.
Based on his profound achievements and the associated forward-looking decisions at Mercedes-Benz Trucks, now seems to be the ideal time to switch positions with Till Oberwörder. With his extensive experience, Ulrich Bastert is sure to make an important contribution to global growth at Daimler Buses in his new position at the division.
Since joining the Group in 1985, Ulrich Bastert has held various management positions in sales and marketing for commercial vehicles. He possesses extensive international management experience in marketing, sales and after sales.
In Till Oberwörder the company has an internationally experienced manager taking over sales and marketing at Mercedes-Benz Trucks. He joined the Group in 1998 and has extensive management experience in sales, marketing, market management and after sales in the commercial vehicles division.
"Till Oberwörder is a proven expert in commercial vehicle sales and marketing. In his three years at EvoBus he has played a major role in ensuring successful sales at Setra and Mercedes-Benz – and in division’s turnaraound as well", said Hartmut Schick, Head of Daimler Buses. "Till Oberwörder has also successfully prepared Daimler Buses’ global Sales and After Sales organization for the future. His international experience in bus and truck sales and marketing makes him an ideal candidate for continuing his predecessor's successful work", Schick added.
This change is subject to the approval of the EvoBus Supervisory board, which will be obtained within the next few days.
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